Kristen Heglin
Location • Title
Chicago • Junior Art Director
Portfolio
https://www.kristenpowerheglin.com/
One-sentence bio
A class of 2020 graduate who has been dealt a tough hand. But, I try and use my daily walks around the block to keep my creativity flowing, and not get myself down. I'm born and raised in Chicago, but I know the world is my oyster and I'm open to moving pretty much anywhere that recognizes the potential within me.
Creative philosophy or approach
Even the most mundane brands have a creative solution that sends that shiver up your spine, letting you know you've cracked the code.
Recent work I’m proud of
For Calphalon non-stick pans, how could I show it's non-stick feature in a way that didn't want to make people cringe or roll their eyes?
Link to campaign: https://www.kristenpowerheglin.com/new-page-2
Recent work I admired
It was for Greenpeace by Ogilvy, and it visually connected the problem of pollution with it's direct consequence. It's beautifully sad.