2 Minutes With … Andrea Bistany, VP, GCD at Klick Health
With over 16 years of experience leading strategic creative development for health and wellness brands, Andrea is currently vice president and group creative director at Klick Health.
We spent two minutes with Andrea to learn more about her background, her creative inspirations and recent work she's admired.
Andrea, tell us …
Where you grew up, and where you live now.
I grew up in Central New York, and now live in Northern Westchester.
How you first got interested in health.
After college, I interviewed for 11 jobs before deciding on healthcare. The decision had nothing to do with health, and everything to do with the fact that the job was located in Manhattan.
One of your favorite projects you've ever worked on.
"Thirst," by far, because it is the type of work I want to see more of in this world. As a woman, courage is required to pursue pleasure, sexual or otherwise. What a sad truth. We hope the film inspires more courage.
One thing about how health is evolving that you're excited about.
Health is everywhere. There is unlimited potential, and that is exciting.
Someone else's work, in health or beyond, that you admired lately.
My daughter's drawings. Watching a child draw from their imagination, without fear or self-doubt, is so incredibly beautiful.
A book, movie, TV show, or podcast you recently found inspiring.
I am obsessed with The Anna Delvey Show. She is so unapologetically authentic.
A visual artist or band/musician you admire.
I have been in love with Taylor Hanson of Hanson since I was 11. Yes: Mmmbop. Give me all of the sweetest pop music!
Your favorite fictional character.
Sisu from Raya and the Last Dragon. My daughter and I recently watched this together, and it's a beautiful story about the meaning of trust.
Someone worth following on social media.
I love good health content on social. @mindfulmft always makes me take pause and reflect. I recently had the pleasure of meeting @dr.avivaromm and have read her book Hormone Intelligence cover to cover.
Your main strength as a marketer/creative.
I have an insatiable desire to learn.
Your biggest weakness.
Good chocolate chip cookies.
Something people would find surprising about you.
I almost left the industry in 2017 to start my own stationery business.
What you'd be doing if you weren't in health.
Is it sappy to say that I can't imagine being anywhere other than right here, right now?
2 Minutes With is our regular interview series where we chat with creatives about their backgrounds, creative inspirations, work they admire and more. For more about 2 Minutes With, or to be considered for the series, please get in touch.